When Barnes & Noble announced a nationwide marketing plan contest to help promote Nook Study, its new digital textbook reading software, a team of Tulane marketing students stepped up to the challenge, developing a set…
If you’re like most people, you probably don’t remember McDonald’s short-lived experiment with 55-cent Big Macs, but to Neil Golden, chief marketing officer of McDonald’s USA, the ill-fated 1997 promotion is a bitter…
On April 25, the Freeman 50, the business school’s young MBA alumni advisory board, hosted a champagne reception in Goldring/Woldenberg Hall II in honor of the MBA class of 2011.The Freeman 50 was founded in 2009 to help…
The Tulane chapter of Beta Gamma Sigma, the international honor society recognizing business excellence, welcomed its newest members on April 7, 2011. The inductees, including students from the MACCT, MBA, MFIN and PMBA…
It might not be obvious from the standing-room-only crowds, but investment professionals still regard the Burkenroad Reports Investment Conference, which took place on April 15 at the downtown Sheraton, as one of the…
The Freeman School honored Albert R. Lepage, chairman of Lepage Bakeries Inc., as Tulane Distinguished Entrepreneur of the Year and Phyllis E. Cassidy, executive director and founder of Good Work Network, as Tulane Social…
For more than 250,000 women diagnosed with breast cancer each year, lumpectomy surgery offers a less disfiguring, less traumatic alternative to mastectomy, but breast-conserving procedures have traditionally been less…
A team of Freeman School MBAs won first place and a prize of $5,000 at the National Association of Women MBAs Strategy Case Competition. The final round of the contest took place on March 23 in Newark, N.J., at the corporate…
A team featuring Freeman MBA students Vivek Sharma, Jason Costa, Arnab Dasgupta and Anthony Elia won first place and a grand prize of $5,000 at the 15th annual Rolanette and Berdon Lawrence Finance Case Competition. This…
Ira Solomon, the R.C. Evans Endowed Chair in Business and head of the Department of Accountancy at the University of Illinois at Urbana-Champaign, has been named the new dean of the A. B. Freeman School of Business at Tulane…
In its latest survey of America’s best business schools, U.S. News & World Report has ranked the Freeman School 40th on its list of the best graduate schools of business. The ranking, which was published March…
Richard Yamarone, senior economist with Bloomberg Brief: Economics, will discuss the current state of the economy in a special lecture at the A. B. Freeman School of Business. Richard YamaroneYamarone’s presentation…
Having a well-defined code of ethics may not prevent every crisis, but according to one of the speakers at this year’s Burkenroad Symposium on Business and Society, it helps prevent those crises that do occur from becoming…
The Tulane Entrepreneurs Association has announced the semifinalists for the 2011 Tulane Business Plan Competition. The competition, which takes place on Friday, April 8, at the Freeman School, will award up to $70,000 in…
From human rights violations in China to political oppression in the Middle East to arrogance and decadence in the U.S., international news media broadcast negative images of cultures around the world on a daily basis, but…
On Thursday night (Feb. 10), the Freeman School hosted its annual Freeman Days Networking Reception at the National World War II Museum’s Stage Door Canteen. The business school’s biggest annual career event, Freeman Days…
From the Deepwater Horizon disaster to the subprime mortgage debacle to the chaotic aftermath of Hurricane Katrina, recent history is filled with examples of crises that pose daunting, multileveled challenges to the…
New Orleans experienced an unprecedented influx of entrepreneurial talent and energy in the wake of Katrina, but activities like meet ups and networking can take those entrepreneurs only so far. At some point new ventures…
This summer, the A. B. Freeman School of Business will launch a unique new master’s degree program focused on the advanced skills demanded by recruiters for positions in energy finance, risk management and trading.
The…
Three Freeman School students have been chosen as 2010 recipients of DiversityMBA Magazine’s Outstanding Graduate Student Leadership Award. The award recognizes minority and multicultural graduate students—including…
The Tulane Entrepreneurs Association kicks its 2011 Tulane Business Plan Competition up a notch with a new competition and a $50,000 top prize for the company with the best sustainable business model rooted in the ideals of…
Disposing of used cooking oil is an unpleasant cost of doing business for most restaurants, but one local group is turning that task into green—green fuel, green jobs and green cash.
Hamilton Simons-Jones, left, of the…
In its latest biennial ranking of full-time MBA programs, Bloomberg Businessweek has ranked Tulane’s A. B. Freeman School of Business 35th in the U.S. The ranking, which appears in the magazine’s Nov. 15 issue,…
The Tulane chapter of Beta Gamma Sigma, the international honor society recognizing business excellence, welcomed its newest members at an induction ceremony in Goldring/Woldenberg Hall II on Oct. 26, 2010.The inductees,…
The hopes of three Freeman School students are riding on recycling in a national marketing competition.
Freeman School students Amanda Diamond, Carly O’Meara and Beckie Warren, left to right, are traveling to locations…