Faculty News

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Consumers judge risk of illness by the cost of the cure

January 04, 2013

When it comes to calculating their odds of getting the flu, consumers look to an unlikely gauge – the price of the flu shot – to measure their risk, according to a new study co-authored by a Freeman School researcher.

Janet Schwartz

The study found that consumers make judgments about their risk of catching an illness based on the cost of its medication. The higher the price, the less they think they’re at risk, says co-author Janet Schwartz, assistant professor of marketing at the A. B. Freeman School of Business at Tulane.

“Your chance of winning at blackjack has nothing...

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Three Freeman staffers make Silicon Bayou 100

December 14, 2012

John Elstrott, Ralph Maurer and Lina Alfieri Stern, the leadership team behind the Freeman School’s Levy-Rosenblum Institute for Entrepreneurship, are among the local movers and shakers to make the 2012 Silicon Bayou 100.

The staff of the Freeman School's Levy-Rosenblum Institute for Entrepreneurship. From left to right, Lina Alfieri Stern, John Elstrott, Terry McGuckin, Ralph Maurer and Rosalind Butler.

Silicon Bayou News, a website dedicated to covering the state’s rapidly growing startup scene, selects the Silicon Bayou 100 each year to recognize the most active and influential...

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The high cost of high-frequency trading

December 10, 2012

On May 6, 2010, the Dow Jones Industrial Average plunged nearly 600 points in five frantic minutes only to regain most of that loss minutes later. The origin of the so-called Flash Crash remains a mystery to this day, but David Lesmond, associate professor of finance at the A. B. Freeman School of Business, has a strong suspicion of the underlying cause: high-frequency trading.

“These high-frequency traders are hitting the market with such rapidity that the markets have to react to them,” says Lesmond, who has been studying the phenomenon for the past three years. “Then other...

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Bol invested as inaugural holder of PwC Professorship

November 16, 2012

Jasmijn Bol’s research focuses on the subjective side of compensation contracting, exploring how managerial discretion influences performance assessment, contract design and promotion decisions. Now, as the inaugural holder of the PricewaterhouseCoopers LLP Professorship in Accounting at the A. B. Freeman School of Business, Bol hopes to build on that research with support from the world’s largest professional services firm.

Dean Ira Solomon, left, presents Jasmijn Bol with a plaque recognizing her investiture as the inaugural holder of the PricewaterhouseCoopers LLP Professorship in...
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Former students team up to honor Trapani with professorship

November 08, 2012

Friends, colleagues and former students of John M. Trapani came together on Thursday (Nov. 1) to honor the longtime A. B. Freeman School of Business faculty member with the establishment of an endowed professorship in his name.

John M. Trapani III, left, watches as Freeman School Dean Ira Solomon announces the establishment of an endowed professorship in his name.

Spearheaded by Stacey M. Berger (A&S ’76, MBA ’78) and David A. Sislen (A&S ’76), two of Trapani’s former students, the John M. Trapani III Professorship in Business Administration will support the teaching and...

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New lab gives students the power of Bloomberg Professional

October 24, 2012

Bloomberg is the world’s leading provider of news, data and analytics for finance professionals. Now, thanks to a new agreement, the Freeman School is making the company’s flagship desktop product — the Bloomberg Professional service — fully available to students.

In August, the Freeman School unveiled a new lab dedicated exclusively to the Bloomberg Professional service, the world's leading financial news, data and analytics platform.

This summer, the Freeman School acquired 12 new subscriptions to the service, enabling the creation of a new computer lab dedicated exclusively to...

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Freeman Professor Michael Hogg Featured in Bloomberg Businessweek

August 13, 2012

The Freeman School’s Michael Hogg, a professor of practice who teaches undergraduate legal studies in business courses, is highlighted in Bloomberg Businessweek this week as part of its “Favorite Professors” series.

The Freeman School’s Michael Hogg is featured this week as one of Bloomberg Businessweek’s “Favorite Professors.”

Bloomberg Businessweek regularly profiles favorite undergraduate business professors from universities across the nation based on feedback collected in the magazine’s annual survey of senior business students.

Hogg, who also serves...

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Freeman welcomes six new tenured/tenure-track professors

July 25, 2012

The Freeman School has added six new tenured and tenure-track professors to its faculty for 2012-13.

Of the six appointments, three are for newly created positions, representing the first phase of an ambitious three-year faculty hiring plan initiated last year that will increase the size of the Freeman School’s research-active faculty by almost 40 percent.

“Our faculty expansion plan is off to an auspicious start with the hiring of this outstanding group of scholars,” said Freeman School Dean Ira Solomon. “Enhancing the academic reputation of the Freeman School is an...

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Maurer appointed interim executive director of Levy-Rosenblum Institute

June 29, 2012

Dean Ira Solomon has named Ralph Maurer, professor of practice and executive director of the Tulane Family Business Center, to a one-year appointment as interim executive director of the Freeman School’s Levy-Rosenblum Institute for Entrepreneurship.

Ralph Maurer, professor of practice, has been named interim executive director of the Levy-Rosenblum Institute for Entrepreneurship.

Maurer will replace John B. Elstrott Jr., professor of practice and founding executive director of the institute, who is retiring after 25 years at the Freeman School.

Maurer joined Tulane in...

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Freeman's 2012 graduate diploma ceremony spans traditions

May 22, 2012

The Freeman School’s 2012 graduate diploma ceremony was Ira Solomon’s first as dean of the business school, but in a number of ways the event harkened back to traditions of the past.

Dean Ira Solomon presided over the largest graduation ceremony in school history.

For the first time in three years, a band—the Po Boys Brass Band—was on hand to lead students into McAlister Auditorium at the beginning of the ceremony and out of the auditorium at its conclusion, lending an appropriately festive spirit to the proceedings.

For the first time in more than 10 years, the ceremony...

2012 Faculty Award Winners

May 22, 2012

Dean Ira Solomon presented the following faculty awards at the Freeman School’s 2012 graduate diploma ceremony.

Dean’s Excellence in Teaching Award

Established in 2012, this award recognizes professors in undergraduate and graduate business programs for excellence and advancement of the highest standards for teaching.

  • Eric Hamerman (Undergraduate Courses)
  • Russell P. Robins (Graduate Courses)
Irving H. Lavalle Research Award

Established in 1996, this award recognizes professors for excellence and advancement of the highest standards...

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The science behind consumer psychology

May 09, 2012

On a recent Friday morning, about a dozen undergraduate students gathered in a computer lab in the business school where they were directed to a website and asked to make various choices—everything from what to order for dessert to whether to go to a restaurant advertising a special to which NFL replica jersey to buy.

Assistant professor of marketing Eric Hamerman oversees the Freeman School’s Behavioral Lab.

It may sound like an online shopping session, but in fact the students were participating in behavioral experiments designed to help researchers at the Freeman School better...