In the Media

Chris Hydock, assistant professor of marketing, was interviewed by the Hustle for a story about why retailers reduce the price of turkey around peak demand times like Thanksgiving when traditional economics would suggest that they…

Rob Lalka, Albert R. Lepage Professor in Business, was interviewed by Vox for a story examining the tech industry's support for Donald Trump.

Rob Lalka, Albert R. Lepage Professor in Business and professor of practice in management, was interviewed by Quartz for a story about corporate America's response to the election of Donald Trump.

Rob Lalka, Albert R. Lepage Professor in Business and professor of practice in management, was interviewed by The Guardian for a story about Silicon Valley and venture capitalist support for Donald Trump.

Peter Ricchiuti, William B. Burkenroad Jr. Clinical Professor of Equity Research and senior professor of practice in finance, was interviewed by Fortune for a story about what Wall Street expects from a Trump administration. “The bond…

Eric Smith, professor of practice in finance and associate director of the Tulane Energy Institute, was interviewed by WVUE-TV Fox 8 in New Orleans about the potential impacts of a second Trump administration on the state's oil and gas…

Rob Lalka, Albert R. Lepage Professor in Business, was interviewed by Forbes for a story about Elon Musk's plan to give away $1 million a day to voters in key swing states who sign a petition pledging support for the First and Second…

Chris Lipp, professor of practice in business & legal studies and director of the Freeman School's Management Communication program, was interviewed by Newsweek for a story about the impact of Donald Trump's appearance on…

Robert Prilmeier, associate professor of finance, was interviewed for a Fortune story about 23andMe's decision to replace three of its board members with CFOs.

Chris Hydock, assistant professor of marketing, was interviewed by the Associated Press for a story about McDonald's Corp.'s decision to host a visit by former President Donald Trump at one of its Pennsylvania stores.

Chris Hydock, assistant professor of marketing, was interviewed by CNN for a story about "shrinkflation," the strategy of food companies to reduce the size or volume of products without reducing the price.

Associate Professor of Marketing Daniel Mochon's research finding that online users are more likely to engage with content that clashes with their ideology than content that aligns with it was highlighted in an article in Fast…

Peter Ricchiuti, William B. Burkenroad Jr. Clinical Professor in Equity Research and senior professor of practice, contributed an article to MSN.com about stocks with the potential to rise in the aftermath of Atlantic hurricanes.

Lisa LaViers, assistant professor of accounting, contributed the opinion piece "How Proposed SEC Disclosure Requirements Could Help Workers" to Harvard Business Review. The article discusses the potential of the SEC's new…

Peter Ricchiuti, senior professor of practice and research director of Burkenroad Reports, was interviewed by equities.com for a story about how the Fed's recent interest rate cut will impact sustainable investments.

Chris Hydock, assistant professor of marketing, was interviewed by Restaurant Dive for a story about new Starbucks CEO Brian Niccol's efforts to transform the coffee chain.

Zoe Lu, assistant professor of marketing, was interviewed by The Wall Street Journal for a story about her research on the impact of human presence in photos of identity-relevant experiences, such as a wedding, vacation or…

Fariba Mamaghani, assistant professor of management science, was interviewed by The National Desk for a story about the strain artificial intelligence is expected to put on the nation's electrical grid.

Chris Hydock, assistant professor of marketing, was interviewed by Quartz for a story about how low-cost air carriers like Spirit and Southwest are trying to redefine themselves.

Peter Ricchiuti, William B. Burkenroad Jr. Clinical Professor of Equity Research and senior professor of practice, was interviewed by Yahoo! Finance for a segment on student attitudes about the stock market and investing.

Chris Hydock, assistant professor of marketing, was interviewed by Yahoo! Finance for a story about McDonald's efforts to maintain its status as a value leader in an era of rising costs.

Diego Bufquin, professor of practice in management and director of the undergraduate hospitality certificate program, participated in a MarketScale "Experts Talk" roundtable discussion on the impact of customer reviews on the…

Chris Hydock, assistant professor of marketing, was interviewed by the Los Angeles Times for a story about Southwest Airlines' decision to abandon its famous first-come, first-serve seating policy in favor of traditional assigned seats…

Dave Lesmond, Exxon Professor in Business and associate professor of finance, was featured in a WalletHub "Ask the Experts" Q&A on jumbo money market accounts. People often lose out on interest by not seeking alternatives to local…

Rob Lalka, Lepage Professor in Business and executive director of the Lepage Center for Entrepreneurship and Innovation, was interviewed by Forbes for a story about misinformation and the 2024 presidential campaign.