Freeman News

Daniel Mochon's paper "The Confrontation Effect: When Users Engage More with Ideology-Inconsistent Content Online,” co-authored with Janet Schwartz (Duke University), has been accepted for publication in Organizational…

Shuhua Sun, Peter W. and Paul A. Callais Professor of Entrepreneurship and associate professor of management, recently had two research papers accepted for publication.

Zoe Lu, assistant professor of marketing, was interviewed by The Wall Street Journal for a story about her research on the impact of human presence in photos of identity-relevant experiences, such as a wedding,…

Russ Robins, the Jessica L. Streiffer and Edward L. Streiffer Chair in International Finance and professor of finance, retired on July 1, bringing to a close his 35-year career as a full-time professor and administrator.

In a career spanning 40 years, Henry Harteveldt (BSM '81), founder and president of San Francisco-based Atmosphere Research Group, has established himself as one of the travel industry’s leading experts, delivering market…

Executive MBA student Melissa Lavigne-Delville (MBA '25) is the founder of Culture Co-op, a boutique market research firm that helps top brands connect with today's younger generations.

Fariba Mamaghani, assistant professor of management science, was interviewed by The National Desk for a story about the strain artificial intelligence is expected to put on the nation's electrical grid.

Chris Hydock, assistant professor of marketing, was interviewed by Quartz for a story about how low-cost air carriers like Spirit and Southwest are trying to redefine themselves.

Peter Ricchiuti, William B. Burkenroad Jr. Clinical Professor of Equity Research and senior professor of practice, was interviewed by Yahoo! Finance for a segment on student attitudes about the stock market and investing.

The A. B. Freeman School of Business at Tulane University is pleased to announce the appointment of five new faculty members for the 2024-25 academic year.

Chris Hydock, assistant professor of marketing, was interviewed by Yahoo! Finance for a story about McDonald's efforts to maintain its status as a value leader in an era of rising costs.

Daniel Mochon's paper "Reference-dependent risk-taking in the NBA” has been accepted for publication in Journal of Behavioral Decision Making.

Adrienne Colella and Natalie Longmire's paper "Relational Incongruence in Neurodiverse Workgroups: Practices for Cultivating Autistic Employee Authenticity and Belonging,” co-authored with Timothy Vogus (Vanderbilt…

Tulane University’s Freeman School of Business has named Mara Baumgarten Force as inaugural director of the Schwartz Family Center for Experiential Business Learning, the school’s new center of excellence dedicated to high-…

Diego Bufquin, professor of practice in management and director of the undergraduate hospitality certificate program, participated in a MarketScale "Experts Talk" roundtable discussion on the impact of customer reviews on…

Chris Hydock, assistant professor of marketing, was interviewed by the Los Angeles Times for a story about Southwest Airlines' decision to abandon its famous first-come, first-serve seating policy in favor of traditional…

On the 10th anniversary of his death, Freeman looks back at his life and legacy of Beau Parent, who taught accounting at the Freeman School for more than 35 years.

Assistant Professor of Finance Ryan Peters is the developer of Money, Fintech, and Blockchain: Transforming the Financial Landscape, a new Freeman School course that explores the innovative technologies transforming the…

NOLA Nature School is a pioneering nonprofit preschool program that educates children through the wonders of nature, but as an organization, it faces many of the same challenges that for-profit businesses do.

Dave Lesmond, Exxon Professor in Business and associate professor of finance, was featured in a WalletHub "Ask the Experts" Q&A on jumbo money market accounts. People often lose out on interest by not seeking…

A new study by Jasmijn Bol, Francis Martin Chair in Business and PwC Professor of Accounting, investigates the differential impacts of Organizational Citizenship Behavior (OCB) for male versus female employees, uncovering…

Rob Lalka, Lepage Professor in Business and executive director of the Lepage Center for Entrepreneurship and Innovation, was interviewed by Forbes for a story about misinformation and the 2024 presidential campaign…

A new research paper from Assistant Professor of Management Science Fariba Mamaghani explores the complex dynamic of electricity retailing, deciphering how solar power adoption is driving up prices and proposing an…

Assistant Professor of Management Science Fariba Mamaghani joined host Rich Collins to discuss ways utilities can strengthen Louisiana's electric grid to withstand the growing risk of extreme weather events for the Biz…

Jasmijn Bol, Francis Martin Chair in Business and PwC Professor of Accounting, was interviewed for an American Banker story about some of the ways artificial intelligence is expected to impact jobs in the financial…